Gaining online leads & traction online can be the difference between a successful and unsuccessful electrician, plumber, or HVAC business. Now more than ever, the importance of collecting Google reviews for your business is of the utmost priority. If you are a contractor, electrician, plumber, or HVAC company and looking to get more reviews, make your website rank higher, improve your customer satisfaction and improve your business processes, you’ve come to the right place!
As we mentioned above, Google reviews are the single most important thing for growing your business. While word of mouth referrals can be an excellent source of initial work, they’re simply not enough in most cases to truly scale your business. So how do you consistently bring in 5-star reviews to Google and your other business platforms (HomeAdvisor, Houzz, etc)? In this article, we’re going to give you 3 great tools to not only build your contractor, plumber, and electrician Google reviews but do it in a completely automated way. That’s right! We’re going to show you how to get real customer reviews for your business without it consuming your entire day.
After all, it’s a well-established fact that over 84% of consumers trust Google reviews as much word of mouth referrals from friends or family members. The Google reviews we help you automatically gather will become your marketing engine that consistently pumps in new leads day after day, month after month, all powered by your past customers.
Create A Google Review Handout for your Plumbing or Electrician Company
Let me throw out an example scenario and let me know if something similar has happened to you. You do a kick-ass job on a recent house re-wiring, re-plumb, or something along those lines & the client is beyond satisfied with the results. At the end of the project, as you’re walking out the door, you ask the client if they would be willing to leave a Google review for your electrical, HVAC or plumbing company. They are extremely satisfied with your current work so they, of course, reply with an “absolutely, just tell me how”. When you return back to your office, you fire off an email to this past customer with a link to your Google review profile. Days, weeks, and months go by and the customer simply forgets. You reach out to them again in hopes they will take care of it but at this point, the excitement has faded and the Google review that could have helped you land more business is lost.
Well, the good news is we have an easy fix for this recurring problem. It is a one-page Google review handout that can be created in minutes for your electrical, HVAC or plumbing company. These Google review handouts create something that is physical, a piece of a paper that can be left with the client with specific instructions on how to write the review. They are also great for older clientele who may not use email or be as tech-savvy as younger generations. The client does not have to go searching for your company on Google and instead they follow simple instructions that take them directly there.
Want to know the best part of these Google handouts for your plumbing & electrical business? They’re 100% free to create and take seconds to do. Below are a few awesome resources to generate a PDF Google review handout for your company.
Create A Google Review Link For Your Electrical or Plumbing Company
Let’s keep the free tools coming, right? Up next, we’re going to create a customized Google review link that works directly for your electrical, HVAC or plumbing company. This link, once created, will take your customers right to where they leave a review with Google. Meaning, you can put this link in your email signature, send it in a personal email, post it on your website, etc. and when somebody clicks on the link, they are taken directly to Google where they leave the review. Pretty awesome huh? This removes the need for your clients to get on Google and search for your company in order to leave their review. It also elminates the risk that they leave a review for the wrong company or can’t find your profile. This is a great step into automating your review collection.
Below is a list of great tools for you to create that Google review link for your company. The Google review link generator by Arrivala was one of the first tools ever created to accomplish this task and has been a leader in the space since its inception. It has been used by hundreds if not thousands of electricians, HVAC techs and plumbers to generate Google reviews for their business.
Automate Your HVAC, Electrical, Plumbing Company’s Review Collection
Creating processes with any business can help increase productivity. They also ensure tasks are completed on a regular basis and nothing slips through the cracks. If you don’t have processes in place for review collection, then you’re likely missing out on massive marketing potential. Remember, past customer reviews can almost single-handedly drive future business growth and they’re free! I will all but guarantee you that every electrician, plumber, or HVAC company with 30 reviews or more on Google has in place processes to automate Google review collection.
The best way to put in place review collection automation is through automated follow-ups to your past customers. Often times, it takes more than one request to get a past customer to review you on Google. By utilizing software that tracks your past customers and who has completed their review, it can save you days of manual work while ensuring past customers are not forgotten. On top of that, great review automation software can filter out positive vs negative reviews to ensure you’re always putting your best foot forward when it comes to your business’s online reputation. While all of this may sound complicated and expensive it’s actually very simple. There are services available (I’ve provided a few names below) that start at only $29.99/month!
While our focus for this article is on getting Google reviews, many of the below companies also integrate with review sites like Houzz & Home Advisor allowing for review distribution across multiple platforms.
Take a look at a few hand-selected services below:
Concluding Review Collection For Electricians, Plumbers, & HVAC Companies
Review collection is essential to any service business. It is proven that customers do Google searches for company reviews prior to hiring. Low star ratings are essentially the same thing as no-star ratings making it important to not just collect reviews, but do it on a regular, recurring basis. Thanks to technology, we’re able to automate so much of the review collection process meaning not having time is no longer a valid excuse.
I (the author of this post) am the founder at Arrivala and we offer many of these services & tools (both paid and unpaid). If you think Arrivala could help your company using our automated review collection suite, please reach out to us by sending an email or sign-up for one of our plans (we even have a free plan available).
If you have any questions for me, please feel free to email me direct at cabe@arrivala.com.