Get Reviews For Contractors & Construction Companies
Apr 10, 2020
Get Reviews For Contractors & Construction Companies
Contractors work in competitive markets. Getting the opportunity to bid on new, quality projects is essential to growing your business. How do you attract the attention you deserve? While word-of-mouth referrals can be an excellent source of initial work, they’re simply not enough in most cases to truly scale your business.
What you need is a way to consistently bring in 5-star reviews to your business review platforms. After all, it’s a well-established fact that over 84% of consumers trust Google reviews as much word of mouth referrals from friends or family members. These reviews become your marketing engine and guess what? It can be completely automated! In this article, we’re going to give you 3 great tools to take the stress out of review collection. We’re going to show you how to get real customer reviews for your construction business without it consuming your entire day. Many of these processes can help you get not only Google reviews but also Facebook reviews, Yelp Reviews, Houzz reviews, Home Advisor reviews and more!
Implementing these tools (especially number 3) can help your construction company get more business reviews than you ever thought possible while freeing up your time to get back to running your business.
Create A Google Review Handout for your Construction Company
Let me throw out an example scenario and let me know if something similar has happened to you. You do a kick-ass job on a recent project & the client is beyond satisfied with the finished product. At the final walk-through, you ask the client if they would be willing to leave your business a review to help improve your online business reputation. They, of course, say, “Absolutely, let me know how and I’ll take care of it right away”. You follow up with them by email later that day and provide specific instructions that you hope they will complete. Days, weeks and months go by and you haven’t received the review. You even asked them again in a follow-up email and they promised they would get to it. Unfortunately, life takes over, people forget, and your reviews are left in the same situation they were before.
An awesome, easy fix for this is a one-page Google review handout that can be created in minutes for your construction company. The great thing about these handouts is it is something physical you can leave with your clients that will sit on their desk and ask as a reminder to complete the reviewing process. These review handouts are also great for non tech-savvy users. The good handouts (as provided below), help provide specific examples on exactly how to leave a review. The client does not have to go searching for your business or finding a link to review you, they simply follow the steps provided in your customized handout.
Did I mention these Google review handouts are free to create? Below are a few awesome resources to generate a PDF Google review handout for your construction company in minutes.
- https://arrivala.com/google-review-handout-generator/ ( our favorite 🙂 )
Create A Google Review Link For Your Construction Company
Another great (and free) tool you can use to make it easier for your clients to write a Google Review about your construction company is a customized Google Review Link. What is a Google Review Link? A Google review link is a simple link that can be shared via email, text message or any other form of digital communication and can be clicked on to take that person directly to your Google Business profile to leave a review. This eliminates the need for the client to manually search for your business on Google.
You may be saying, “I already have this, Google provides this link in my Google Business account”. Well, that’s partially correct and if you found the Google review link provided by Google in your business profile, that’s a great start for you. Our Google review link generated (the first link provided below), takes it a step further than Google’s internal system. Our Google Review link is able read whether the visitor is coming from a desktop or mobile browser and properly redirect the user to either the Google website or Google Maps mobile app depending on their device. This extra layer of redirection makes it even easier for the user to leave a review since on mobile devices, that user is likely already logged into their Google Maps app.
Here is a list of tools that can be used to generate a Google Review Link for your business. As far as I know, only the first link provided by Arrivala has the ability to redirect users based on desktop vs mobile device.
- https://arrivala.com/google-review-link-generator/ ( our favorite 🙂 )
Automate Your Construction Company’s Review Collection
Processes are essential for every business. They help things run smoothly and make sure tasks don’t slip through the cracks. Review collection is no different, it benefits when clear processes are put in place. Believe me when I say, every company on Google that has more than 30 reviews has a process in place to collect them and more often than not they are very simple to implement.
The best way to implement these review collection processes is through follow-up automation. Software that tracks your past customers, who has reviewed you, who hasn’t and automated follow-up emails and text messages that automatically go out when a customer did not respond to your first review request. This may sound complicated and expensive but thanks to technology, it’s definitely not the case! There are services available (I’ve provided a few names below) that start at only $29.99/month!
Many of these review services integrate with not only Google but construction company review sites like Houzz & Home Advisor. They also have other super cool features like the ability to filter out positive and negative reviews before the customer is asked to post them to your business profiles online. That’s right, not only can these tools get you reviews, but they can make sure you only get positive reviews!
Here are a few services that may be worth checking out:
- https://arrivala.com/pricing/ ($29.99/month) ( our favorite 🙂 )
- https://birdeye.com/pricing/ (kind of hard to tell but looks to start at about $200/month)
- https://rizereviews.com/ (don’t provide pricing but based on info we obtained, looks to cost between $250-$500/month)
- https://reputationstacker.com/pricing/ ($79/month for a plan that includes SMS requests)
- https://www.grade.us/home/plans/professional ($180/month)
Concluding Review Collection For Construction Companies & Contractors
Review collection should be an essential part of your construction company’s processes. Thanks to technology, these steps are very easy to implement and the results can literally double, triple or even quadruple your income thanks to the power of reviews.
Greatest thing of all is none of these tools will break the bank to implement. The first two are free and the third starts at only $29.99/month here at Arrivala.
For full transparency, I am the founder at Arrivala and we offer many of these services & tools (both paid and unpaid). If you think Arrivala could help your construction company using our automated review collection suite, please don’t hesitate to give us a call, send us an email or sign-up for one of our plans (we even have a free plan available).
Best of luck to your company as we move forward into the year ahead. If you have any questions about the above tools & tips, please feel free to email me at firstname.lastname@example.org.